A Forgotten Art
There’s one business that has made more millionaires than any other in the whole world, selling. All the greats in the business world started out by selling anything they could get their hands on, it didn’t matter what it was as long as they could sell it. And anyone that thinks they can get anywhere in life without the people skills that salesmen have to master, you are wrong. Selling is more than just a way to make money, it’s a life skill. Every man goes through times in his life where he has to convince someone else of the quality in his product, whether it is a marriage proposal or convincing his child that sleep is good for the body.
I guess I have so much respect for this sometimes forgotten art for a few reasons, on the one hand it’s an exciting challenge, and on the other hand its one I haven’t yet been able to master.
Selling is so much more than simply being big, laud, and obnoxious, it’s more about being quiet, perceptive, and gentle. In my humble opinion, it’s about the following ten qualities.
2. Ask questions.
3. Remember the two best questions, why and what else.
4. Find out what they want, and then help them get there.
5. Talk about everyone but yourself.
6. Help your prospects do the convincing themselves.
7. There are two reasons why your prospects say no, the real one and the one that sounds good, find out which is the real one.
8. Make appointments, don’t barge in on others time.
9. Be confident, but not cocky.
10. Smile.
If I’ve left anything out, please let me know.
Simon
























Leave a Reply